FREE EBOOK
Discover how to set up the same outbound systems that have booked meetings with Tesla, TikTok, the NFL, and Bloomberg.
Learn how to master every pillar of outbound including email infrastructure, list building, data enrichment, signal tracking, and product positioning/copywriting.

THIS FREE TOOL IS FOR YOU
You need net new revenue and are...
Struggling with email deliverability and not landing in the primary inbox
Still relying on one data provider and limiting your TAM
Spending too much on inexperienced SDR's
Having trouble booking meetings using cold email
Don't know how to leverage AI or the right tools to scale sales motions appropriately and responsibly
THIS FREE TOOL IS FOR YOU
You're a a founder or sales leader that is...
Struggling with email deliverability and not landing in the primary inbox
Still relying on one data provider and limiting your TAM
Spending too much on underperforming, inexperienced SDR's
Having trouble booking meetings using cold email
Don't know how to leverage AI or the right tools to scale sales motions appropriately and responsibly
ACHIEVE REAL RESULTS
You'll learn how to use AI to personalize and scale your outbound motions succesfully.
Plus you'll learn...
Get Tools & Data Providers That Work
The eBook will provide tools to map out your TAM and build segmented lists. You'll also get a list of data providers to maximize your email coverage.
Tracking For Success
You'll discover how to track intent signals, and run evergreen campaigns.
Copywriting Hacks
What good copywriting for outbound sales looks like and how to integrate it into everything you do.

ACHIEVE REAL RESULTS
You'll learn to use AI to personalize and find relevancy at scale.
Plus you'll discover...
Tools & Data Providers That Work
The eBook will provide tools to map out your TAM and build segmented lists. You'll also get a list of data providers to maximize your email coverage.
Tracking For Success
You'll discover how to track intent signals, qualify accounts, and run evergreen campaigns.
Copywriting Hacks
What good copywriting for outbound sales looks like and how to integrate it into everything you do.


SEAN WILSON
Meet The eBook Author & Founder of Vertical
Hi guys! I’m Sean, founder of Vertical.
For the last 7 years I’ve been deeply involved in B2B SaaS sales, helping scale a few companies to multi-million dollar valuations and working at one of the biggest agencies in the world.
When the AI boom hit, I saw how big of an impact this would have on traditional sales teams and outbound efforts.
I devoted all of my time to mastering AI in sales, software, and GTM systems - which led to the eventual founding of Vertical.
Now, I run sales for B2B companies, building systems that book qualified meetings for my clients on autopilot. Of course it’s not all AI, as the real skill lies in strategy, positioning and copywriting - which I always do by hand.
I'm excited to share this eBook to help you crack the code in using AI and automation for your outbound sales.

SEAN WILSON
Meet The eBook Author & Founder of Vertical
Hi guys, I’m Sean - founder of Vertical.
For the last 7 years I’ve been deeply involved in B2B SaaS sales, helping scale a few companies to multi-million dollar valuations and working at one of the biggest agencies in the world.
When the AI boom hit, I saw how big of an impact this would have on traditional sales teams and outbound efforts.
I devoted all of my time to mastering AI in sales, software, and GTM systems - which led to the eventual founding of Vertical.
Now, I run sales for B2B companies, building systems that book qualified meetings for my clients on autopilot. Of course it’s not all AI, as the real skill lies in strategy, positioning and copywriting, which I always do by hand.
I'm excited to share this eBook to help you crack the code in using AI and automation for your outbound sales.
OUR RESULTS
What Our Clients Said
“Sean's knack for harnessing cutting-edge tech to boost our pipeline has been nothing short of revolutionary. Sean is a powerhouse, and brings his A-game every day without being asked. Absolutely recommend Sean for any team looking to up their game and change how they're thinking about outbound sales.”
Ryan Jensen
VP of Sales at Eve
"Within just one week of working with Sean sending cold emails, I landed a new client. Within two weeks, I had already secured 8 calls and sent 4 proposals. His guidance was invaluable —he helped me narrow my target audience and create emails that actually get opened and responses."
Elena Rogers
CEO
“Sean was very proactive, thoughtful, and dialed in on his approach to our outreach initiatives. Would highly recommend working with him.”
Dana Dunford
CEO Hemlane, Harvard
"Sean took our sales team performance to the next level. He is an expert copywriter with deep knowledge of sales tools, and was able to single-handedly outperform our team of 10 SDRs."
Dujam Dunato
Chief Sales Officer, BrightDock
“Sean is cut from a different cloth. His skills in cold outbound and ability to deliver consistent results were top-notch, frankly I haven't seen anything close to this level of performance.”
Louis Van Wyk
GTM, FuelToFly
“I worked with Sean for 6 months at ColdIQ - without a doubt one of the best GTM specialists I’ve come across."
Dan Rosenthal
Head of GTM, ColdIQ
OUR RESULTS
What Our Clients Said
“Sean's knack for harnessing cutting-edge tech to boost our pipeline has been nothing short of revolutionary. Sean is a powerhouse, and brings his A-game every day without being asked. Absolutely recommend Sean for any team looking to up their game and change how they're thinking about outbound sales.”
Ryan Jensen
VP of Sales at Eve
"Within just one week of working with Sean sending cold emails, I landed a new client. Within two weeks, I had already secured 8 calls and sent 4 proposals. His guidance was invaluable —he helped me narrow my target audience and create emails that actually get opened and responses."
Elena Rogers
CEO
“Sean was very proactive, thoughtful, and dialed in on his approach to our outreach initiatives. Would highly recommend working with him.”
Dana Dunford
CEO Hemlane, Harvard
"Sean took our sales team performance to the next level. He is an expert copywriter with deep knowledge of sales tools, and was able to single-handedly outperform our team of 10 SDRs."
Dujam Dunato
Chief Sales Officer, BrightDock
“Sean is cut from a different cloth. His skills in cold outbound and ability to deliver consistent results were top-notch, frankly I haven't seen anything close to this level of performance.”
Louis Van Wyk
GTM, FuelToFly
“I worked with Sean for 6 months at ColdIQ - without a doubt one of the best GTM specialists I’ve come across."
Dan Rosenthal
Head of GTM, ColdIQ
FREE EBOOK
Everything you need to know to set up outbound systems that can replace 50+ SDRs.

FREE EBOOK
Everything you need to know to set up outbound systems that can replace 50+ SDRs.

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